Those sorts of movies need the box office to survive. As have previously mentioned in articles about these releases we shouldn't expect to see many if any movies with six-figure budgets go-to digital early. So yet another movie comes to digital early. We are confident that - like other businesses hit hard by the virus - movie theaters will bounce back strongly, and we will be there to support them." Sony Pictures Audiences will now have the chance to own Bloodshot right away and see it at home, where we are all spending more time. "This is a unique and exceedingly rare circumstance where theaters have been required to close nationwide for the greater good and Bloodshot is abruptly unavailable in any medium. "Sony Pictures is firmly committed to theatrical exhibition and we support windowing," Sony Pictures chairman Tom Rothman said Wednesday in a statement. According to The Hollywood Reporter, Sony has decided to release the movie on digital down on March 24th but Sony said in a statement they remain committed to the theatrical model. The first in what was supposed to be a cinematic universe based on Valiant Comics fell extremely flat due to theater closures. For Disney it was Onward and for Sony it was Bloodshot.
Sony and Disney were the ones with bigger releases that were impacted by the virus. The first ones out the gate was Universal but most of the movies they were releasing already had decent theatrical runs. Sony Pictures is the latest studio to try and recoup costs for a movie impacted by the coronavirus by releasing it on digital early.
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